Use MP4 to share your videos with anyone, anywhere, on nearly any device!
Here at TechSmith, we are continuously revising and updating our products to help our customers succeed in today’s fast-paced, technology-driven environment.
With the rise of mobile video, the MP4’s ability to be shared easily and play across devices has helped it become the top video file format in the video industry today.
What makes MP4 the best file format for Camtasia Studio and you?
- MP4 files provide high quality video with compression that creates small file sizes for quick-and-easy sharing!
- Video hosting sites such as Screencast.com, Vimeo, YouTube, and iTunes play videos using MP4 files.
- Many distribution platforms, like Screencast.com, Vimeo, and Apple’s iTunes store list MP4 as their preferred file format.
- All major web browsers now support MP4 playback.
Why is using MP4 files instead of FLV or SWF files for your Camtasia Studio videos a better option?
- Camtasia Studio and Screencast.com will not support producing FLV or SWF file types in the future.
- FLV files are rarely served up by video hosting services anymore, and many distribution platforms, like Vimeo and Apple’s iTunes store no longer support the FLV format.
- FLV content on websites is not available on many mobile devices.
- SWF files can cause viewers’ machines to use a lot of resources to load and play the files.
- FLV or SWF files typically create large file sizes that are much harder to share than MP4 and lack playback ability on many mobile devices.
For video that can be viewed by anyone, anywhere, on the greatest number of devices, the MP4 format has become the latest standard in video. That is why we strongly recommend the use of MP4 for your Camtasia Studio videos.
NOTE: If you are creating videos using the default settings in Camtasia 7, you are already producing MP4 videos and do not need to do anything differently!
Not sure how to produce or share a MP4 Video with Camtasia Studio? Find out!
Want more information on the benefits of using MP4 files instead of FLV files? Learn more.
Why is SWF not actually a video format? Learn more.