With Camtasia Studio 8, we've done the following things to improve the reach of your videos to more mobile devices:
1. All MP4 production defaults have been adjusted for better compatibility with smartphones and tablets. This includes iPhone, iPad, and iPod touch devices, as well as newer Android phones (those that support H.264 video) and Android tablets.
2. We've included the TechSmith Smart Player as an option for MP4 output. This player uses Flash with an HTML5 fallback. This means that if Flash Player is available, it will use it, just like previous versions of CS. If Flash Player is not available (as is true of the iPad and iPhone), it will fallback to an HTML5 player with the same functionality. This enables the consumption of interactive videos (those with hotspots and quizzes) that wasn't possible before. The simplest way to use this player is to produce out of Camtasia Studio 8 using the "Share to Screencast.com" path. This will produce and upload your video to Screencast, our hosting service. With this path, you can view your video, including the hotspots and quizzes (if any), from virtually any device. If you don't wish to use Screencast.com, that's fine too. We have production presets that will give you all the files you need to host the Smart Player on your own web server.
3. For the iPhone in particular, the way video is handled is that when you click on a video in a browser page, the phone will launch into the iPhone's native video player. This is a nice experience for video, but it doesn't allow for interactivity. For videos with hotspots or quizzes, we've written an app that extends the interactive experience onto the iPhone. It's free. You can find it here
4. For videos that include quizzes, we've rewritten the email reporting feature so that it no longer relies on the viewer having an email client. The viewer simply watches the video and takes the quiz, even on a mobile device, and the results are reported up to the TechSmith cloud quizzing service. As the content author, you can receive an email report (2 .csv attachments) daily, when there are new responses to the quiz. We see this as a way to complete the loop with your audience. Quiz may even be too narrow of a word for the feature. You could think of it as a system for lead retrieval, or a survey feedback mechanism. The quizzing service is provided as a free service with Camtasia Studio 8. Again, the simplest path is to host on Screencast.com. But we also designed it so you can host the video on your own servers, and still use the quizzing service if you wish.
We're excited about the enhancements that Camtasia Studio 8 brings to mobile video, and we'd love to hear from you. I hope you'll give it a try. Please feel free to chime in with what you like or don't like, and what you'd like to see us do in the future.