I think it would be beneficial to create a different way to retrieve the embed code. Often times people would rather use the embed code for multiple reasons. I have seen many products have a drop down menu that offers the embed code and the url that you can easily copy and paste. I am currently using the free version and while it allows me to upload the video to screencast.com and that is helpful and it copies the type of code you selected for it to paste to your clipboard upon upload. i have to change it back and forth and reupload the video which is a hassle. Also it would be nice to be able to see the code and just copy it from the jing history menu to be sure it worked and don't have to fiddle. this would be helpful for new users and the only reason i knew how to do this is because my professor supplied a tutorial on how to do this because she knew it wasn't straight forward. im imagining it could be set up someway that you tube does it. you could see the codes on the pages right below the video or there could be a copy button and when you click it it opens both the url and the embed code to copy and paste and you can choose which you want. hope that was helpful.