What's your title?

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  • Updated 10 months ago
Hi all, this isn't a Camtasia question per se - but I hope it's ok to ask. I've been making eLearning and demo videos for years now under a "trainer" title. They've recently asked me to come up with a better title for my work.  I'm thinking "Training Media Specialist" - but I'm supposed to come up with a few more to choose from.  I was wondering if any of you would like to share your title - or if you have any good ideas for someone who makes training videos (not necessarily eLearning) but also for marketing purposes, etc.  Thanks!
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mike massaro

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Posted 10 months ago

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Matt Pierce, Employee

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Hi Mike - titles are always tough. A couple of thoughts I have that I hope are helpful. 

1) The folks at TechSmith who make training videos for our customers are typically Instructional Designers, but in the past, we've had an Instructional Specialist before (whose main function was the creation of tutorial videos). 
2) My role is customer-focused, and I end up making videos along with a variety of other materials, but I stayed away from the training title - my title is Learning & Video Ambassador.
3) If you want to avoid training - the individuals at TechSmith who make our marketing videos have Video Production Specialist. 

You might Google or check job descriptions on LinkedIn (or other sites) that have the title Training Media Specialist to see if those descriptions match close to what you'll be doing. You may want to look for Customer Education titles as well - maybe something Like Customer Education Specialist, Learning Experience Designer, or something similar. 

Maybe some other folks will be able to chime in as well. But these are few initial thoughts at least. 

Matt Pierce
Learning & Video Ambassador
TechSmith Corporation 
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David B. Demyan

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Job title gurus would have you avoid using variants of the word "Train" in your job title. Two reasons I can think of: 1.) It is a bit arcane and military 2.) It just sounds like less than what we do.

I have colleagues who argue "What are we, pet trainers? And who wants to be 'trained' anyway, like a rosebush on a trellis?"

So you will see more grand visions portrayed in popular learning-related job titles. Mine is "Instructional Designer" although, like you, I am more developer than designer. I actually do both, so sometimes I call myself Instructional Designer and Developer. We changed the name of our department from Training to Learning and Development, in conjunction with a move under the HR umbrella. This makes sense if you consider the word development to mean job and skill enhancement.

Another option is to scan the job listings and see what titles are being used to attract people with your skills.

Whatever you do, give yourself a promotion and pay raise!
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Ed Covney

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Mike - You never said if you work for yourself or for someone else? If you're autonomous . . .

If you have a good "video production" reputation in your marketing area, I'd go with something like . .
"Mike Massaro Video Productions".  Who are you marketing to? If it's all on-line links, maybe use many variations:
"Mike Massaro Video Training Specialist"  or  "Video Training Specialist"
"Mike Massaro Training Videos Productions".

When you say "media"  inside "Training Media Specialist", does that mean you train folks sans the videos?

I guess it boils down to what is your marketing emphasis, your "videos"  or  "you".

As an aside, whenever I hire a photographer, and auto mechanic, or any service, I'm 100 times more apt to hire a "person" who tells me they are proud enough of their work to have their name associated with it.
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Rick Stone

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I honestly feel this applies regardless of titles, so I'll share something fun.

When I was in the corporate world, I worked in a cubicle. I visited a party supply store and purchased several hats. Construction Worker, Top hat, Fireman's hat, Cowboy hat, etc. I placed all the hats across the top of my cubicle storage units.

The hats were fun reminders of the different aspects of my job. One moment you are building things. So you have the Construction worker hat on. The next, you are politely conversing with another department with a difficult SME that is reluctant to share her knowledge. So you need the Politician's hat. Sometimes it seems all you are doing is stomping out fires. There's where the Fireman's hat comes in. Then the Cowboy hat for when your job feels like herding cats!

Also, don't forget your most important component of all. Your magick wand! That's for when folks walk up with a task that will normally take a week and ask if you can have it done by end of day! You grab your wand and say sure! Just let me wave this magick wand around.

For the actual title, I prefer: Media Wizard or Media Alchemist. 

Happy Wednesday, all! Rick :)
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For my "real" 9 to 5 job, my official job classification is "Public Affairs Specialist" and the bulk of the work I'm doing is on behalf of our Communication and Education team. Most recently, I've started going by "Digital Media and Education Specialist". Bit of a mouthful, but like most people in this line of work, I do a lot of different things. They felt I should add the Education bit (We call our training team the Education team, rather than "Training"...) even though I'm on the Comms team, because I'm developing and designing a massive amount of elearning courses. 

I've also gone by Communications Liaison, Communication and Education Specialist, and more that I can't remember.

In other words, I've been in my current position for four years and still have no idea what to call myself haha

But by all means, if someone does come up with a good label, please share! 
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Rick Stone

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For several years I volunteered at a church I was attending and in my role there, I referred to myself as a "Media Jockey".

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Hahaha that sounds similar to my informal "Media Puppet" title I sometimes go by. 
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mike massaro

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Thanks everyone! We have "Instructional Designers" on the team - but they focus more on captivate-style elearning modules. When someone needs something a little more 'fancy' that's when I get the call. I do some motion graphics in After Effects but wouldn't classify myself as a 'motion graphics developer' because I'm not THAT good. I do the narration for the voice overs and I'm more a 'creative idea' guy...maybe I should just go with that. ;)  

I sent this list to my boss so she can take them to HR:

  • Training Media Specialist
  • Training Media Designer 
  • Instructional Media Designer
  • Multi-media Specialist
  • Multi-media Content Creator
  • Director of Radness
The last one may be a longshot.

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Love the last one. :-)

My current role, which is about to change, is Knowledge Management Specialist. I've been creating videos for our digital information archive, rather than for training per se, though I have created some training ones for additional requests. Anyway, my point is that I think Specialist is probably a better title than Designer or Creator. I also think that Instructional Media, or Educational Media, sound like the most appropriate descriptions of what you are doing. Hence, I would be inclined to add Instructional Media Specialist and Educational Media Specialist to your list, if it's not too late.
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Joe Morgan

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I think titles are overrated,even conceited and false at times.

If you claim to be a Adobe Captive Expert, yet demonstrate you're clearly not. The title is meaningless.

I think a simple title is all that's required.

To suggest your an expert, specialist,top dog "LOL" or whatever. Is best avoided.

I'd rather deal with someone who's job title doesn't smack of arrogance. One who doesn't flaunt their title by default. And seems more down to earth and genuine.

That's my take, for what it's worth. Joe
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I was just going to say, you should never oversell yourself in your title but Joe beat me to the punchline haha. The moment a "motion graphics designer" says "I don't know" or "what's bokeh" is the moment they lose the confidence of their entire team. 

Just follow the long tradition of people in communications and design-related fields of using extremely vague yet important-sounding titles. 

Executive Creativity Director?

Digital Experience Enhancer?

Creative Training Analyst? 

Think about your resume, too. Having words like communication, digital, media, creativity, etc., will make you sound really impressive when applying for jobs in the future.